The Right Time

21st October 2014

“No” is never “no” until it really is. Perhaps some of you wonder what on earth I mean by that, but it is all to do with not giving up on leads, because time and time again I find that people say “No” for all sorts of reasons, but they don’t always mean no forever, just at that time.

I have always believed in the need to follow up and follow up again, and have been rewarded on many occasions by being persistent. Recently this has happened to me in 3 separate examples. The first had originally said he would work with me, but then was persuaded by a colleague to shelve it as they could change things on their own. When I called 6 months later, as agreed, nothing had changed and he has decided to give it a go. The second has been on the edge of starting for 18 months, but kept finding reasons not to make the final leap of faith. She always was pleased that I had maintained contact over that time, and was in fact impressed that I always called when I said I would. In the end she too has decided to take the plunge and start a programme. The third example was one that I originally met 4 or 5 years ago, and to be honest I hadn’t kept in touch all the time, but fortunately I had obviously left enough of a good impression that when the time came it has been me they turned to.

So whilst some people will take “no” as the final answer, and in fact some don’t even follow up the leads they work so hard to get in the first place, just remember keep going until you are really certain they do not need or want you services. After all you know that your service or product is the best, so why wouldn’t people want to work with you?

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