Just what I needed

19th February 2014

As a business coach I am many different things to different people, although of course all my knowledge and services are available to all. The thing is, all my clients have various strengths and weakness, and no one person is generally good at every aspect.

For some people it is getting them to let go. Stop doing all the small, time consuming tasks, and learn to delegate and trust their team, so they can concentrate on the key aspects of strategy and growth. For some it is team issues, not knowing who to employ, or indeed for which role. Having the wrong people in the wrong places, and worse than that, not being good at managing them. And for most of my clients it is the money side of things. Not understanding cash flow or break-even. Not knowing where they are making money, and where they are losing it. What their margins are, and what they need to do to increase their turnover and margins.

But above all these things, I have recently been reminded that it is the motivational aspects and confidence giving which my clients most value in the long run.

No-one can pretend that all businesses always run smoothly. All of us get knocks from time to time and recently it has been harder to get back up. That is where I come in. Every time you get knocked down, I will be there to pick you up, dust you down, and re-enthuse you to strive for greater things once more.

The confidence to do the things that my clients know they should be doing, also comes from my always being there to advise and support. Two comments “Chris you give the confidence to know I am doing the right thing,” and “I just needed to hear you say what I already know,” are recent things I have heard from clients which have made me remember exactly how important my presence as a coach can be.

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